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  • 5. (29.1.7.7.5) Care sunt criteriile după care o campanie promoțională este calificată ca fiind anunțată public?
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5. (29.1.7.7.5) Care sunt criteriile după care o campanie promoțională este calificată ca fiind anunțată public?

În conformitate cu art. 5 pct. 38) din Codul fiscal, campania promoțională este modalitatea de promovare a vânzărilor prin organizarea de concursuri, jocuri, loterii anunțate public și desfășurate pe o perioadă de timp limitată, cu acordarea de cadouri, premii, câștiguri. Totodată, potrivit prevederilor cap. III din Legea cu privire la publicitate (nr.1227 din 27 iunie 1997), accesul la publicitate se realizează prin intermediul mijloacelor de informare precum: radioul, televiziunea, presa periodică, în serviciile cinematografice, video, informaționale, cu folosirea rețelelor telefonice, telegrafice, telext, publicității exterioare, amenajarea locurilor de comerț și de prestări de servicii, publicitatea pe mijloacele de transport și pe trimiterile poștale. Prin urmare, caracterul public al campaniei promoționale se va asigura prin una din sursele specificate în Legea menționată anterior.

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Serviciul Fiscal de Stat | Publicaţia periodică "Monitorul Fiscal FISC.MD"

„Acest articol aparține exclusiv P.P. „Monitorul fiscal FISC.md” și este protejat de Legea privind drepturile de autor.
Orice preluare a conținutului se face doar cu indicarea SURSEI și cu LINK ACTIV către pagina articolului”.

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The date of publishing:

07 March /2018 07:46

Catalogul tematic

Administrare fiscală | Legislație fiscală | Noutăți fiscale

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